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Facebook prepara su tienda de regalos para la Navidad

16 noviembre 2012 - 14:42 - Autor:

Facebook se prepara para la Navidad, la primera de ellas en las que va a contar con una tienda de regalos propia con la se está adentrando en el negocio del comercio electrónico.

Facebook ha organizado un evento por todo lo alto en Estados Unidos para presentar los nuevos socios que suman a los 100 proveedores de su tienda de regalos.

Sus regalos se estrenaron en Estados Unidos a principios de octubre, pero es ahora cuando ha ampliado su oferta con las fiestas de Navidad en el horizonte. De hecho,  la aceptación que tengan sus regalos en la noche de Papa Nöel va a ser la prueba de fuego para ver si la tienda de Facebook  realmente funciona.

Para garantizarse el éxito Facebook se ha buscado unos atractivos aliados como son Baby Gap o L, L’Occitane, Lindt o Random House.

Facebook también va a hacer  importantes descuentos en algunos productos que pueden llegar a rebajarse hasta un 20%.

La red social ha incorporado donaciones entres sus regalos, y ha empezado a incorporar alertas de cumpleaños en su aplicación móvil que llegan un enlace a su tienda de regalos.

El experimento con el comercio electrónico de Facebook se limita por el momento a EE UU.


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