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Trece millones de empresas locales ya tienen página en Facebook

7 diciembre 2012 - 13:06 - Autor:

Facebook contabiliza 13 millones de páginas de empresas y 300.000 de estos negocios locales ya han utilizado los post promocionados, la herramienta publicitaria de la red social que permite convertir una publicación en el muro en un anuncio.

Estas cifras han sido facilitadas por Dan Levy, director internacional del Mercado de Pymes en una conferencia en Los Ángeles donde Facebook sigue intentado demostrar la eficacia de sus nuevos productos publicitarios.

Esto significa que se han promocionado 2,5 millones de post desde su lanzamiento.

De acuerdo con estas cifras, 150 millones de personas al día visitan las páginas de Facebook; y la mitad de ellos lo hacen a través de un teléfono móvil.

Además, 3 millones de administradores de páginas en Facebook han usado su aplicación móvil de publicidad que permite activar los post promocionados, y que se lanzó hace seis meses.

La red social también ha visto cómo la publicidad de las páginas se ha doblado desde el mes de enero.



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