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Apple mete a Twitter en el corazón del iPhone (o eso parece)

6 junio 2011 - 10:49 - Autor:

Cuando sólo faltan unas horas para que Apple de el pistoletazo de salida de su conferencia anual de desarrolladores, el rumor de que el nuevo sistema operativo para iPhone, el iOS5, llevará integrado Twitter toma carácter de noticia.

Apple siempre genera un gran número de especulaciones alrededor de sus eventos anuales, donde realiza sus principales anuncios y lanzamientos de producto. En esta ocasión, en la que Steve Jobs va a ser de nuevo el jefe de ceremonias a pesar de su salud, la compañía ha adelantado los tres temas sobre los que girará su conferencia: iOS 5, Mac OS X Lion y iCloud.

Este adelanto de información con el que se pretendía acallar los rumores no ha tenido el efecto que perseguía, y los chismes han tenido unos temas más concretos sobre los que centrarse.

La prensa técnica ya da por hecho que una de las grandes novedades va a estar en la integración de Twitter en el núcleo de la nueva versión del sistema operativo para el iPhone.

Esto supone que los móviles de Apple señalarán automáticamente cuando se ha recibido un mensaje directo, cuando se ha hecho un retuiteo de los mensajes o cuando se nos ha mencionado.

El sistema lo haría del mismo modo como se anuncia una llamada o la recepción de un mensaje, según se dice en distintas publicaciones especializadas.

Esta integración supone que Twitter sería una funcionalidad más dentro del iPhone, más que una aplicación que se descarga desde el App Store.

Esta alianza entre Apple y Twitter encaja perfectamente por ser dos compañías compatibles, en cuanto a filosofía y estrategia. De hecho, hay quien ve en esta integración (que aún está por anunciar y confirmar) un acercamiento de Jobs a la red de los 140 caracteres con la que podría completar su estrategia en redes sociales.

Incluso, hay quien habla directamente de que Apple va a comprar Twitter, un paso poco probable en cuanto que la compañía del pajarito ha insistido reiteradamente en su voluntad de mantenerse como una compañía independiente; y Apple nunca ha basado su crecimiento en grandes compras.

La WWDC arranca hoy lunes en San Francisco y estaremos atentos a todo lo que en ella se anuncie.


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